SEO, GEO & Growth Marketing
Turn search visibility into your next customer. Get discovered on Google and in AI-generated answers, then give people a reason to convert.
We help businesses get discovered and turn that attention into customers. Search engine optimization (SEO) improves your website’s search presence. Generative engine optimization (GEO) makes your business easier to understand and surface in AI-generated answers. We connect technical SEO, useful content, clear product positioning and conversion measurement, using ColdStart to support research, publishing and visibility tracking. Rankings and AI mentions change; our work is grounded in measurement and ongoing improvement.
What you get
- Technical SEO and crawlability audit
- Search intent and competitor research
- GEO: structured content and AI visibility tracking
- Content strategy and landing pages
- App acquisition and conversion measurement
- Ongoing reporting and optimization
See the work
SEO, GEO & Growth Marketing. In the real world.
01 / Marketing Technology
ColdStart
Building ColdStart, the growth layer under our own work
We kept hitting the same wall: great products nobody could find. So we built the platform that fixes it, and now it ships with our work.
What we built
We designed and built ColdStart as an agentic platform rather than a dashboard. It analyses a brand, identifies the competitors and questions that matter, and then generates and places content through an API. The interface exists to make the engine legible to a marketing team, not to replace it.
- ✓ Product design, application build and public API
- ✓ Visibility analysis across search, social and AI answers
- ✓ Programmatic page generation fed by each business's own data
- ✓ Self-serve modules so customers run their own training and content
- Channels covered
- 3
- API
- 1
Planning your next step
Can you build both iOS and Android apps?
Yes. We build native and cross-platform mobile apps, along with the web applications and administration tools that support them. We recommend the approach after understanding your users, features, integrations, and budget.
Can you take over an unfinished app?
Yes. We start by reviewing the existing code, designs, access, and outstanding work, then define what to keep and what needs rebuilding. Mangia Rewards is an example: we rebuilt its unfinished web and mobile apps and helped the product reach market.
How much will my app cost, and how long will it take?
The scope determines both. A first conversation helps us understand the essential features, platforms, integrations, and launch goals. We then define the deliverables, milestones, and budget before development. Our typical mobile project planning range is 8–20 weeks; a review of your project will establish a realistic timeline.
What happens after launch?
We can continue with maintenance, OS compatibility updates, bug fixes, feature releases, and growth marketing. We agree on the support scope with you, so the next phase has a clear plan as well as the initial build.
What is GEO, and how is it different from SEO?
SEO helps search engines find, understand, and rank your pages. Generative engine optimization, or GEO, focuses on helping AI answer systems understand and surface your business. Both benefit from useful content, clear structure, and credible information. We track visibility and improve the work over time; no agency can guarantee rankings or AI mentions.
Can we work together if I’m not in Pennsylvania?
Yes. Original Pixel is based in York, Pennsylvania and works with clients nationwide. We use shared project milestones, working builds, and clear updates to keep the work moving wherever your team is located.
Start a project
Your next big thing starts with a conversation.
Tell us where you are today. We’ll talk through the product, the audience, and a practical next step.